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Buddha Quotes
佛陀：
It is better to conquer yourself than to win a thousand battles. Then the victory is yours. It cannot be taken from you, not by angels or by demons, heaven or hell.
征服你自己胜于打赢千场战役，那时真正的胜利才会是你的，没有人可以夺走它，不管是天使还是恶魔，天堂或地狱都无法夺走它。
佛陀：
Our life is shaped by our mind; we become what we think. Suffering follows an evil thought as the wheels of a cart follow the oxen that draws it.
我们的生活由自己的心智所打造；我们将变成我们所想的。痛苦跟随恶念就像车轮跟着拉着它走的公牛。
Just as a candle cannot burn without fire, men cannot live without a spiritual life.
就像蜡烛没有火就无法燃烧一样，人没有精神生活就无法生存。
佛陀：
A family is a place where minds come in contact with one another. If these minds love one another the home will be as beautiful as a flower garden. But if these minds get out of harmony with one another it is like a storm that plays havoc with the garden.
家是一个许多心智互相接触的地方，如果这些心智彼此相爱，这家将美如花园。如果这些心智彼此不和谐，那就会像风暴一样将花园弄得乱七八糟。
佛陀：
Meditation brings wisdom; lack of meditation leaves ignorance. Know well what leads you forward and what hold you back, and choose the path that leads to wisdom.
沈思（冥想）带来智慧；缺乏沈思使人留在无知。弄清楚什么东西带你前进以及什么东西扯你后腿，然后选择通往智慧的路。
Meditate. Live purely. Be quiet. Do your work with mastery. Like the moon, come out from behind the clouds! Shine.
沈思。生活清净。保持安静。熟练你的工作。像月亮一样，走出乌云！闪耀。
佛陀：
Holding on to anger is like grasping a hot coal with the intent of throwing it at someone else; you are the one getting burned.
抓住愤怒不放就像手里拿着一块烧红的煤炭意图扔给别人一样；烧伤的是你自己。
佛陀：
The mind is the source of happiness and unhappiness.
心智是快乐与不快乐的源头。
He who experiences the unity of life sees his own Self in all beings, and all beings in his own Self, and looks on everything with an impartial eye.
那体验过生命统一的人在所有的存在中看见他的「真我」，也在他的「真我」中看见所有的存在，因此他以不偏不依的眼光看待每一件事。
佛陀：
On life's journey
Faith is nourishment,
Virtuous deeds are a shelter,
Wisdom is the light by day and
Right mindfulness is the protection by night.
If a man lives a pure life nothing can destroy him;
If he has conquered greed nothing can limit his freedom.
在人生旅途上
信仰是滋养品，
善行是避难所，
智慧是白天的光而
正觉是夜晚的防护。
人如果生活纯净没有任何东西能摧毁他；
如果他已经征服了贪婪没有任何东西能限制他的自由。
佛陀：
There is no fire like greed,
No crime like hatred,
No sorrow like separation,
No sickness like hunger of heart,
And no joy like the joy of freedom.
没有比贪婪更火的，
没有比恨更罪孽的，
没有比分别更难过的，
没有比心的饥饿更重的病，
也没有比自由的喜悦更喜悦的了。
佛陀：
Live in Joy, In love,
Even among those who hate.
要活在喜悦与爱当中，
即便是身处怀恨的人群中。
Live in joy, In health,
Even among the afflicted.
要活在喜悦与健康中，
即便是身处痛苦的人群中。
Live in joy, In peace,
Even among the troubled.
要活在喜悦与平和中，
即便是身处麻烦的人群中。
佛陀：
As the fletcher whittles and makes straight his arrows, so the master directs his straying thoughts.
就像造箭者削木以使他的箭笔直一样，大师引导自己散乱的念头。
What we are today comes from our thoughts of yesterday, and our present thoughts build our life of tomorrow: Our life is the creation of our mind.
今天的我们是昨天我们的想法的结果，而我们此刻的想法建构了我们明天的生活：我们的生活是我们心智所创造的。
佛陀：
Believe nothing on the faith of traditions,
even though they have been held in honor
for many generations and in diverse places.
Do not believe a thing because many people speak of it.
Do not believe on the faith of the sages of the past.
Do not believe what you yourself have imagined,
persuading yourself that a God inspires you.
Believe nothing on the sole authority of your masters and priests.
After examination, believe what you yourself have tested
and found to be reasonable, and conform your conduct thereto.
不要相信传统的信仰，
即使它们已经光荣地传承了好几世代以及很多地方。
不要因为很多人说而相信。
不要相信以前的圣人的信仰。
不要相信你自己的想象，认为自己受到一个神的启发。
不要相信你的老师与传教士的权威。
经过检视，相信你自己亲身验证过
且确认合理的之后，and conform your conduct thereto.
佛陀：
Health, contentment and trust
Are your greatest possessions,
And freedom your greatest joy.
健康、满足与信任
是你最大的资产，
自由则是你最大的喜悦。
Look within. Be still.
Free from fear and attachment,
Know the sweet joy of living in the way.
看里面，保持平静。
摆脱恐惧与执着，
就会知道修行生活的甜蜜喜悦。
One of his students asked Buddha, "Are you the messiah?"
"No", answered Buddha.
"Then are you a healer?"
"No", Buddha replied.
"Then are you a teacher?" the student persisted.
"No, I am not a teacher."
"Then what are you?" asked the student, exasperated.
"I am awake", Buddha replied.
有个学生问佛陀：「你是救世主吗？」
「不是，」佛陀回答。
「那你是个治疗师吗？」
「不是，」佛陀回答。
「那你是个老师吗？」学生坚持问道。
「不，我不是个老师。」
「那你是什么？」学生恼怒地问说。
「我是清醒的。」佛陀回答。
************ 「佛」Buddha这字的原意就是「清醒」，古人翻译为「觉」。
佛陀：
An idea that is developed and put into action is more important than an idea that exists only as an idea.
经过发展且付诸实践的观念远比纯观念重要得多。
Words have the power to both destroy and heal. When words are both true and kind, they can change our world.
语词同时具有毁灭与治疗的力量。当语词既真且和善，它们就能改变我们的世界。
佛陀：
Believe nothing, no matter where you read it, or who said it, no matter if I have said it, unless it agrees with your own reason and your own common sense.
除非经由你自己的理性及你自己的常识所同意，什么都不要相信，不管是在哪里读到的，或是谁说的，不管我是否说过。
The Four Noble Truths:
that suffering is an ingrained part of existence; that the origin of suffering is craving for sensuality, acquisition of identity, and annihilation; that suffering can be ended; and that following the Noble Eightfold Path is the means to accomplish this.
四项崇高的真理：
痛苦是存在的根深蒂固的一部份；
痛苦的根源来自热衷于感官享受、身份的认同、以及毁灭；
这些痛苦是可以消除的；
遵循崇高的八正道是消除这些痛苦的方法。 （古代翻译为四圣谛：苦、集、灭、道。）
佛陀：
We are what we think. All that we are arises with our thoughts. With our thoughts, we make the world.
我们就是我们所想的。我们随着我们的想法的升起而存在。透过我们的想法，我们塑造了世界。
We are shaped by our thoughts; we become what we think. When the mind is pure, joy follows like a shadow that never leaves.
我们由自己的想法形塑；我们变成自己所想的。当心智纯净时，喜悦像影子一样跟随永不离开。
佛陀：
When one has the feeling of dislike for evil, when one feels tranquil, one finds pleasure in listening to good teachings; when one has these feelings and appreciates them, one is free of fear.
当人有了讨厌邪恶的感觉时，当人感到平静时，人乐于聆听好的教导；当人有了这些感觉且欣赏它们时，人就不再恐惧了。
佛陀：
What is the appropriate behavior for a man or a woman in the midst of this world, where each person is clinging to his piece of debris? What's the proper salutation between people as they pass each other in this flood?
在这人人都执着于他那份骨骸的俗世当中对一个男人或女人来说什么是适当的行为？在这洪流当中人们彼此传递的解决方案里有什么是适当的？
佛陀：
Peace comes from within. Do not seek it without.
平静来自里面，不要外求。
Just as treasures are uncovered from the earth, so virtue appears from good deeds, and wisdom appears from a pure and peaceful mind. To walk safely through the maze of human life, one needs the light of wisdom and the guidance of virtue.
如同宝藏从土里被揭露一样，美德透过善行而显露，而智慧则从平静的心智显示。要平安通过人类生活的迷宫，人需要智慧的光与美德的引导。
佛陀：
It is a man's own mind, not his enemy or foe, that lures him to evil ways.
人是被自己的心智诱惑到邪恶的道路上，而不是他的敌人或仇人。
In the sky, there is no distinction of east and west; people create distinctions out of their own minds and then believe them to be true.
在天上，并没有东西方的分别；「分别」是由人自己的心智创造而后却相信它们是真的。
佛陀：
In a controversy the instant we feel anger we have already ceased striving for the truth, and have begun striving for ourselves.
在争论当中当我们感到愤怒时，我们就已经停止为真理而奋斗，而开始为自己奋斗。
He is not awake who insults another, nor he who strikes another.
侮辱别人的人是昏睡的，攻击别人的人也一样。
佛陀：
He who loves 50 people has 50 woes; he who loves no one has no woes.
那爱五十个人的人有五十个仇人；那不爱任何人的人没有仇人。
Better than a thousand hollow words, is one word that brings peace.
带来平静的一个字胜过一千个空洞的文字。
佛陀：
However many holy words you read, however many you speak, what good will they do you if you do not act on upon them?
无论你读过或说过多少神圣的文字，如果你不将其付诸行动，它们又会带给你什么好处？
佛陀：
An insincere and evil friend is more to be feared than a wild beast; a wild beast may wound your body, but an evil friend will wound your mind.
一个不诚恳且邪恶的朋友比一头野兽还可怕；一头野兽有可能伤害你的身体，而一个邪恶的朋友会伤我们的心智。
佛陀：
If a man hold himself dear, let him guard himself carefully, keeping vigil like a watchman in the night.
如果有人珍惜自己，就让他谨慎守卫自己，像守夜人一样随时保持警觉。
Men who do not seek virtue perish like old herons in a lake without fish. They lie like worn-out bows, sighing after the past.
不寻求美德的人会像老苍鹭一样死在没有鱼的湖里。他们像坏掉的弓一样躺在那里叹息往事。
佛陀：
The tongue like a sharp knife... Kills without drawing blood.
舌头像一把锋利的刀…杀人不见血。
The mind is everything. What you think you become.
心智是一切，你想什么你就变成什么。
Those who view their deaths correctly cease their quarrels at once.
能够正确看待自己的死亡的人立即停止争吵。
佛陀：
The wise ones fashioned speech with their thought, sifting it as grain is sifted through a sieve.
智者用他们的思想来形塑言词，就像谷子经由筛子过滤出来一样。
The whole secret of existence is to have no fear. Never fear what will become of you, depend on no one. Only the moment you reject all help are you freed.
存在的整个秘密就是无惧。不要害怕你将变成什么，不要依赖任何人。只有在拒绝所有援助的时刻你才是自由的。
The way is not in the sky. The way is in the heart.
道不在天上，道在心里。
佛陀：
To be idle is a short road to death and to be diligent is a way of life; foolish people are idle, wise people are diligent.
懒惰是通向死亡的捷径，勤奋则是生命之道；愚蠢的人懒惰，智者勤奋。
Three things cannot be long hidden: the sun, the moon, and the truth.
有三个东西隐藏不久：太阳，月亮，以及真理。
There is nothing more dreadful than the habit of doubt. Doubt separates people. It is a poison that disintegrates friendships and breaks up pleasant relations. It is a thorn that irritates and hurts; it is a sword that kills.
再也没有比怀疑的习惯更可怕的了。怀疑使人分裂，它是瓦解友谊以及破坏人际关系的毒药。它是激怒与伤人的荆棘；它是杀人的利刃。
There are only two mistakes one can make along the road to truth; not going all the way, and not starting.
在真理的道路上人所能犯的错误只有两种：没有走完全程，以及没有启程。
佛陀：
To keep the body in good health is a duty... otherwise we shall not be able to keep our mind strong and clear.
让身体保持健康是一项责任…否则我们就无法让我们的心智保持强壮与清晰。
To enjoy good health, to bring true happiness to one's family, to bring peace to all, one must first discipline and control one's own mind. If a man can control his mind he can find the way to Enlightenment, and all wisdom and virtue will naturally come to him.
要感激健康的身体、带给家人真正的快乐、带给所有的人和平，人首先得规范并控制自己的心智。如果人能控制他的心智他就能找到开悟之道，而所有的智慧与美德也会自然来临。
佛陀：
Whatever words we utter should be chosen with care for people will hear them and be influenced by them for good or ill.
不管我们说什么都应该谨慎选择要说的话语，因为人们会听到它们也会被它们影响，会产生善或恶的结果。
We are formed and molded by our thoughts. Those whose minds are shaped by selfless thoughts give joy when they speak or act. Joy follows them like a shadow that never leaves them.
我们是由自己的思想形成与打造的。那些由无私想法形塑的人，他们的言行会带来喜乐，喜乐跟随他们就像影子一样永不离开。
佛陀：
You can search throughout the entire universe for someone who is more deserving of your love and affection than you are yourself, and that person is not to be found anywhere. You yourself, as much as anybody in the entire universe deserve your love and affection.
你可以在整个宇宙中寻找一个比你自己更值得爱与珍惜的人，但你哪里也找不到。你，你自己，就像宇宙中的任何一个人一样，值得你的爱与珍惜。
Without health life is not life; it is only a state of langour and suffering - an image of death.
缺乏健康的生命不是生命；他只是一种疲累与痛苦的状态—一种死亡的意象。
佛陀：
As a cowherd with his staff drives his cows to pasture, so does Death drive the life of men.
就像牧牛人用他的手杖将牛驱赶到草原，死亡也一样驱赶着人的生命。
You will not be punished for your anger, you will be punished by your anger.
你不会因为你的愤怒而被惩罚，你会被你的愤怒惩罚。
佛陀：
Be not a friend of the world.
Look on the world as a bubble, as a mirage; the king of death does not see him who thus looks down on the world.
别与世界为友。
看待世界如泡影，如海市蜃楼；冥王看不见那看轻世界的人。
Fools are immersed in the world but the discerning do not cling to it.
愚蠢的人深陷世界无法自拔，悟道的人则毫不依恋。
This world is dark, few only can see here; few only can escape like birds from the net.
这世界黑暗无光，这里只有少数人能看得见；只有少数人能像鸟一样逃离巢穴。
佛陀：
The greatest of all conquerors is the man who conquers himself.
最伟大的征服者是那征服自己的人。
If a man subdues himself then he may teach others.
一个征服了他自己的人可以教导别人。
佛陀：
The wise leave the way of darkness and follow the way of light. Calling nothing his own, the wise purges himself from all impurities of the heart.
智者远离黑暗的道路而跟随光明之路。不拥有任何东西，智者洗净心中所有不洁的东西。
His thought is quiet, as are his words and deeds. A man who has obtained freedom by true knowledge has become a quiet man.
他的思想安静下来，他的言行也是。透过真知识而获得自由的人会变成一个安静的人。
佛陀：
Do not have evil-doers for friends, do not have low people for friends; have virtuous people for friends, have for friends the best of men.
不要和作恶的人作朋友，不要和低等的人作朋友；要和有道德的人作朋友，要和最好的人作朋友。
The good walk on, whatever befall. They do not prattle or long for pleasure. Whenever touched by happiness or sorrow, they appear neither elated nor depressed.
不管遭遇什么，良善的人都会继续前进。他们不闲聊或渴望作乐。无论何时遭逢快乐或悲痛，他们既不会洋洋得意也不沮丧。
佛陀：
Earnestness is the path of immortality, thoughtlessness the path of death. Those who are earnest do not die while those who are thoughtless are as if dead already.
认真是永恒之道，粗心大意则是死亡之路。那些认真的人不死，那些粗心的人则像已经死了似的。
If a man is earnest and exerts himself, if he is ever mindful, if he acts with consideration and restraint, he may make himself an island which no flood can overwhelm.
如果一个人认真且尽力，如果他一直都谨慎，如果他的行动经过深思熟虑且有节制，他就能为自己创造一座洪水无法淹没的岛屿。
Senseless and foolish folk fall into sloth. The wise man guards earnestness as his best treasure.
迟钝且愚蠢的人会落入怠惰。智者将认真视为他最珍贵的宝藏。
The learned man drives away vanity by earnestness.
智者以认真来驱逐虚荣。
佛陀：
'He abused me, he beat me, he defeated me, he robbed me,' in those who harbor such thoughts hatred never cease.
怀有「他虐待我，他打我，他打败我，他抢劫我，」这种想法的人他的恨意永不止息。
Hatred ceases never by hatred. Hatred ceased by love; this is an eternal law.
恨永远无法透过恨来止息。恨的止息靠爱；这是个永恒的法则。
佛陀：
All that we are is the result of what we have thought.
If a man speaks or acts with an evil thought, pain follows him.
我们的一切是我们所思所想的结果。
如果一个人的言行依据邪恶的想法，痛苦将跟随他。
If a man speaks or acts with a pure thought, happiness follows him, like a shadow that never leaves him.
一个人的言行如果依据的是一种纯净的思想，快乐就会跟着他，就像影子一样永远不离开他。
'via Blog this'
Tuesday, January 7, 2014
Monday, January 6, 2014
123 inspirational quotes for a prosperous new year 2014
“The future belongs to those who believe in the beauty of their dreams.” -- Eleanor Roosevelt
“Life is like riding a bicycle. To keep your balance, you must keep moving.” — Albert Einstein
“I would say happy new year, but it's not happy; it's exactly the same as last year except colder.” ― Robert Clark
“The proper behavior all through the holiday season is to be drunk. The drunkenness culminates on New Year's Eve, when you get so drunk you kiss the person you’re married to.” ― P.J. O’Rourke
“Follow your passions, believe in karma, and you won’t have to chase your dreams; they will come to you.” — Randy Pausch
“Yesterday is gone. Tomorrow has not yet come. We have only today. Let us begin.” — Mother Teresa
“Every sale has five basic obstacles: no need, no money, no hurry, no desire, no trust.” – Zig Ziglar
“All lasting business is built on friendship.” – Alfred A. Montapert
“A business absolutely devoted to service will have only one worry about profits. They will be embarrassingly large.” – Henry Ford
“A project is complete when it starts working for you, rather than you working for it.” – Scott Allen
“Whenever you see a successful business, someone once made a courageous decision.” – Peter F. Drucker
“In the end, all business operations can be reduced to three words: people, product and profits. Unless you’ve got a good team, you can’t do much with the other two.” – Lee Iacocca
“A satisfied customer is the best business strategy of all.” – Michael Leboeuf
“Do what you love to do and give it your very best. Whether it’s business or baseball, or the theater, or any field. If you don’t love what you’re doing and you can’t give it your best, get out of it. Life is too short. You’ll be an old man before you know it.” – Al Lopez
“It is difficult, but not impossible, to conduct strictly honest business.” – Mahatma Gandhi
“Good business leaders create a vision, articulate the vision, passionately own the vision, and relentlessly drive it to completion.” – Jack Welch
“I do not believe a man can ever leave his business. He ought to think of it by day and dream of it by night.” – Henry Ford
“If you want to live a happy life, tie it to a goal, not to people or things.” – Albert Einstein
“What is not started today is never finished tomorrow.” – Johann Wolfgang von Goethe
“Difficulties increase the nearer we approach the goal.” – Johann Wolfgang von Goethe
“When it is obvious that the goals cannot be reach, don’t adjust the goals; adjust the action steps.” – Confucius
“Many are stubborn in pursuit of the path they have chosen, few in pursuit of the goal.” – Friedrich Nietzsche
“The more intensely we feel about an idea or a goal, the more assuredly the idea, buried deep in our subconscious, will direct us along the path to its fulfillment.” – Earl Nightingale
“Not every end is the goal. The end of a melody is not its goal, and yet if the melody has not reached its end, it has not reached its goal.” – Friedrich Nietzsche
“If you want to reach a goal, you must ‘see the reaching’ in your own mind before you actually arrive at your goal.” – Zig Ziglar
“You control your future, your destiny. What you think about comes about. By recording your dreams and goals on paper, you set in motion the process of becoming the person you most want to be. Put your future in good hands – your own.” – Mark Victor Hansen
“Setting goals is the first step in turning the invisible into the visible.” – Anthony Robbins
“A person should set his goals as early as he can and devote all his energy and talent to getting there. With enough effort, he may achieve it. Or he may find something that is even more rewarding. But in the end, no matter what the outcome, he will know he has been alive.” – Walt Disney
“Our goals can only be reached through a vehicle of a plan, in which we must vigorously act. There is no other route to success.” – Stephen A. Brennan
“People with goals succeed because they know where they’re going.” – Earl Nightingale
“All who have accomplished great things have had a great aim, have fixed their gaze on a goal which was high, one which sometimes seemed impossible.” – Orison Swett Marden
“A goal without a plan is just a wish.” – Larry Elder
“A goal is not always meant to be reached. It often serves simply as something to aim at.” – Bruce Lee
“Goals provide the energy source that powers our lives. One of the best ways we can get the most from the energy we have is to focus it. That is what goals can do for us; concentrate our energy.” – Denis Waitley
“You must take action now that will move you towards your goals. Develop a sense of urgency in your life.” – H. Jackson Brown, Jr.
“Discipline is the bridge between goals and accomplishment.” – Jim Rohn
“Your ability to communicate is an important tool in your pursuit of your goals, whether it is with your family, your co-workers, or your clients and customers.” – Les Brown
“We are built to conquer environment, solve problems, achieve goals, and we find no real satisfaction or happiness in life without obstacles to conquer and goals to achieve.” – Maxwell Maltz
“The best executive is the one who has sense enough to pick good men to do what he wants done, and self-restraint to keep from meddling with them while they do it.” – Theodore Roosevelt
“High sentiments always win in the end. The leaders who offer blood, toil, tears and sweat always get more out of their followers than those who offer safety and a good time. When it comes to the pinch, human beings are heroic.” – George Orwell
“Never doubt that a small group of thoughtful, concerned citizens can change world. Indeed it is the only thing that ever has.” – Margaret Mead
“If your actions inspire others to dream more, learn more, do more and become more, you are a leader.” – John Quincy Adams
“Do not go where the path may lead, go instead where there is no path and leave a trail.” — Ralph Waldo Emerson
“When the effective leader is finished with his work, the people say it happened naturally.” – Lao Tzu
“No man can stand on top because he is put there.” – H. H. Vreeland
“Leaders who win the respect of others are the ones who deliver more than they promise, not the ones who promise more than they can deliver.”- Mark A. Clement
“What chance gathers, she easily scatters. A great person attracts great people and knows how to hold them together.” – Johann Wolfgang Von Goethe
“A leader is a dealer in hope.” – Napoleon Bonaparte
“One of the things that may get in the way of people … is that they’re not in touch with their passion. If you’re passionate about what it is you do, then you’re going to be looking for everything you can to get better at it.” – Jack Canfield
your passion, not your pension.” – Denis Waitley
“Never follow your dreams. Follow your effort. It’s not about what you can dream of. That’s easy. It’s about whether or not it’s important enough to you to do the work to be ready to be successful in that business.” – Mark Cuban
“There is no greatness without passion to be great, whether it’s the aspiration of an athlete or an artist, a scientist, a parent, or a businessperson.” – Anthony Robbins
“I learned this, at least, by my experiment: that if one advances confidently in the direction of his dreams, and endeavors to live the life which he had imagined, he will meet with a success unexpected in common hours.” – Henry David Thoreau
“Follow your passions, believe in karma, and you won’t have to chase your dreams, they will come to you.” – Randy Pausch
“Whatever you can do or dream you can, begin it. Boldness has genius, magic, and power in it.” – Johann Wolfgang von Goethe
“By recording your dreams and goals on paper, you set in motion the process of becoming the person you most want to be. Put your future in good hands – your own.” – Mark Victor
“A strong passion for any object will ensure success, for the desire of the end will point out the means.” – William Hazlitt
“During a negotiation, it would be wise not to take anything personally. If you leave personalities out of it, you will be able to see opportunities more objectively.” – Brian Koslow
“Negotiation in the classic diplomatic sense assumes parties more anxious to agree than to disagree.” – Dean Acheson
“The most difficult thing in any negotiation, almost, is making sure that you strip it of the emotion and deal with the facts.” – Howard Baker
“This is a classic negotiation technique. It’s a gentle, soft indication of your disapproval and a great way to keep negotiating. Count to 10. By then, the other person usually will start talking and may very well make a higher offer.” – Bill Coleman
“Let us never negotiate out of fear. But let us never fear to negotiate.” – John F. Kennedy
“Don’t bargain yourself down before you get to the table.” – Carol Frohlinger
“He who has learned to disagree without being disagreeable has discovered the most valuable secret of a diplomat.” – Robert Estabrook
“You must never try to make all the money that’s in a deal. Let the other fellow make some money too, because if you have a reputation for always making all the money, you won’t have many deals.” – J. Paul Getty
“The most important trip you may take in life is meeting people half way.” – Henry Boyle
“The worst thing you can say is ‘I want $X for this job,’ leaving no opening for negotiation by the other side. Better language is ‘I hope to earn between $X and $X.’ That gives the other party more flexibility.” – Bill Coleman
“If you come to a negotiation table saying you have the final truth, that you know nothing but the truth and that is final, you will get nothing.” – Harri Holkeri
“If you are planning on doing business with someone again, don’t be too tough in the negotiations. If you’re going to skin a cat, don’t keep it as a house cat.” – Marvin Levin
“Never forget the power of silence, that massively disconcerting pause which goes on and on and may last induce an opponent to babble and backtrack nervously.” – Lance Morrow
“The single and most dangerous word to be spoken in business is no. The second most dangerous word is yes. It is possible to avoid saying either.” – Lois Wyse
“A negotiator should observe everything. You must be part Sherlock Holmes, part Sigmund Freud.” – Victor Kiam
“Diplomacy is the art of letting someone else have your way.” – Sir David Frost
“Anger can be an effective negotiating tool, but only as a calculated act, never as a reaction.” – Mark McCormack
“It’s a well-known proposition that you know who’s going to win a negotiation; it’s he who pauses the longest.” – Robert Court
“Place a higher priority on discovering what a win looks like for the other person.” – Harvey Robbins
“The truth is, unless you let go…unless you forgive the situation, unless you realize the situation is over, you cannot move forward.” – Steve Maraboli
“Whenever you make a mistake or get knocked down by life, don’t look back at it too long. Mistakes are life’s way of teaching you. Your capacity for occasional blunders is inseparable from your capacity to reach your goals. No one wins them all, and your failures, when they happen, are just part of your growth. Shake off your blunders. How will you know your limits without an occasional failure? Never quit. Your turn will come.” – Og Mandino
“There is no failure except no longer trying.” – Elbert Hubbard
“I have not failed. I’ve just found 10,000 ways that won’t work.” – Thomas Edison
“Success is not final, failure is not fatal: it is the courage to continue that counts.” – Winston Churchill
“You must make a decision that you are going to move on. It won’t happen automatically. You will have to rise up and say, ‘I don’t care how hard this is, I don’t care how disappointed I am, I’m not going to let this get the best of me. I’m moving on with my life.” – Joel Osteen
“Only as high as I reach can I grow, only as far as I seek can I go, only as deep as I look can I see, only as much as I dream can I be.” – Karen Ravn
“To accomplish great things, we must not only act, but also dream; not only plan, but also believe.” – Anatole France
“Success is not final, failure is not fatal: it is the courage to continue that counts.” – Winston Churchill
“Reach high, for the stars lie hidden in your soul. Dream deep, for every dream precedes the goal.” – Pamela Vaull Starr
“Only those who will risk going too far can possibly find out how far one can go.” – T.S. Eliot
“Goals are dreams with deadlines.” – Diana Scharf Hunt
“Man cannot discover new oceans unless he has the courage to lose sight of the shore.” – Andre Gide
“Crystallize your goals. Make a plan for achieving them and set yourself a deadline. Then, with supreme confidence, determination and disregard for obstacles and other people’s criticisms, carry out your plan.” – Paul J. Meyer
“Goals are a means to an end, not the ultimate purpose of our lives. They are simply a tool to concentrate our focus and move us in a direction. The only reason we really pursue goals is to cause ourselves to expand and grow. Achieving goals by themselves will never make us happy in the long term; it’s who you become, as you overcome the obstacles necessary to achieve your goals, that can give you the deepest of most long-lasting sense of fulfillment.” – Anthony Robbins
“You are never too old to set another goal or to dream a new dream.” – C.S. Lewis
“Your time is limited, so don’t waste it living someone else’s life. Don’t be trapped by dogma – which is living with the results of other people’s thinking. Don’t let the noise of other’s opinions drown out your own inner voice. And most important, have the courage to follow your heart and intuition. They somehow already know what you truly want to become. Everything else is secondary.” – Steve Jobs
“The future belongs to those who believe in the beauty of their dreams.” – Eleanor Roosevelt
“People often say that motivation doesn’t last. Well, neither does bathing – that’s why we recommend it daily.” – Zig Ziglar
“Success means having the courage, the determination, and the will to become the person you believe you were meant to be.” – George Sheehan
“For last year’s words belong to last year’s language and next year’s words await another voice.” – T.S. Eliot
“Be at war with your vices, at peace with your neighbors, and let every new year find you a better man.” – Benjamin Franklin
“Today’s patience can transform yesterday’s discouragements into tomorrow’s discoveries. Today’s purposes can turn yesterday’s defeats into tomorrow’s determination.” – William Arthur Ward
“Do not lose hold of your dreams or aspirations. For if you do, you may still exist but you have ceased to live.” – Henry David Thoreau
“Go confidently in the direction of your dreams. Live the life you have imagined.” – Henry David Thoreau
“To dream anything that you want to dream. That’s the beauty of the human mind. To do anything that you want to do. That is the strength of the human will. To trust yourself to test your limits. That is the courage to succeed.” – Bernard Edmonds
“Through perseverance many people win success out of what seemed destined to be certain failure.” – Benjamin Disraeli
“I do not think there is any other quality so essential to success of any kind as the quality of perseverance. It overcomes almost everything, even nature.” – John D. Rockefeller
“If you want to be successful in a particular field or endeavor, I think perseverance is one of the key qualities. It’s very important that you find something that you care about, that you have a deep passion for, because you’re going to have to devote a lot of your life to it.” – George Lucas
“A little more persistence, a little more effort, and what seemed hopeless failure may turn to glorious success.” – Elbert Hubbard
“Life is not easy for any of us. But what of that? We must have perseverance and above all confidence in ourselves. We must believe that we are gifted for something, and that this thing, at whatever cost, must be attained.” – Marie Curie
“Life is a challenge, meet it! Life is a dream, realize it! Life is a game, play it! Life is love, enjoy it!” – Sri Sathya Sai Baba
“Life is like riding a bicycle. To keep your balance, you must keep moving.” — Albert Einstein
“I would say happy new year, but it's not happy; it's exactly the same as last year except colder.” ― Robert Clark
“The proper behavior all through the holiday season is to be drunk. The drunkenness culminates on New Year's Eve, when you get so drunk you kiss the person you’re married to.” ― P.J. O’Rourke
“Follow your passions, believe in karma, and you won’t have to chase your dreams; they will come to you.” — Randy Pausch
“Yesterday is gone. Tomorrow has not yet come. We have only today. Let us begin.” — Mother Teresa
“Every sale has five basic obstacles: no need, no money, no hurry, no desire, no trust.” – Zig Ziglar
“All lasting business is built on friendship.” – Alfred A. Montapert
“A business absolutely devoted to service will have only one worry about profits. They will be embarrassingly large.” – Henry Ford
“A project is complete when it starts working for you, rather than you working for it.” – Scott Allen
“Whenever you see a successful business, someone once made a courageous decision.” – Peter F. Drucker
“In the end, all business operations can be reduced to three words: people, product and profits. Unless you’ve got a good team, you can’t do much with the other two.” – Lee Iacocca
“A satisfied customer is the best business strategy of all.” – Michael Leboeuf
“Do what you love to do and give it your very best. Whether it’s business or baseball, or the theater, or any field. If you don’t love what you’re doing and you can’t give it your best, get out of it. Life is too short. You’ll be an old man before you know it.” – Al Lopez
“It is difficult, but not impossible, to conduct strictly honest business.” – Mahatma Gandhi
“Good business leaders create a vision, articulate the vision, passionately own the vision, and relentlessly drive it to completion.” – Jack Welch
“I do not believe a man can ever leave his business. He ought to think of it by day and dream of it by night.” – Henry Ford
“If you want to live a happy life, tie it to a goal, not to people or things.” – Albert Einstein
“What is not started today is never finished tomorrow.” – Johann Wolfgang von Goethe
“Difficulties increase the nearer we approach the goal.” – Johann Wolfgang von Goethe
“When it is obvious that the goals cannot be reach, don’t adjust the goals; adjust the action steps.” – Confucius
“Many are stubborn in pursuit of the path they have chosen, few in pursuit of the goal.” – Friedrich Nietzsche
“The more intensely we feel about an idea or a goal, the more assuredly the idea, buried deep in our subconscious, will direct us along the path to its fulfillment.” – Earl Nightingale
“Not every end is the goal. The end of a melody is not its goal, and yet if the melody has not reached its end, it has not reached its goal.” – Friedrich Nietzsche
“If you want to reach a goal, you must ‘see the reaching’ in your own mind before you actually arrive at your goal.” – Zig Ziglar
“You control your future, your destiny. What you think about comes about. By recording your dreams and goals on paper, you set in motion the process of becoming the person you most want to be. Put your future in good hands – your own.” – Mark Victor Hansen
“Setting goals is the first step in turning the invisible into the visible.” – Anthony Robbins
“A person should set his goals as early as he can and devote all his energy and talent to getting there. With enough effort, he may achieve it. Or he may find something that is even more rewarding. But in the end, no matter what the outcome, he will know he has been alive.” – Walt Disney
“Our goals can only be reached through a vehicle of a plan, in which we must vigorously act. There is no other route to success.” – Stephen A. Brennan
“People with goals succeed because they know where they’re going.” – Earl Nightingale
“All who have accomplished great things have had a great aim, have fixed their gaze on a goal which was high, one which sometimes seemed impossible.” – Orison Swett Marden
“A goal without a plan is just a wish.” – Larry Elder
“A goal is not always meant to be reached. It often serves simply as something to aim at.” – Bruce Lee
“Goals provide the energy source that powers our lives. One of the best ways we can get the most from the energy we have is to focus it. That is what goals can do for us; concentrate our energy.” – Denis Waitley
“You must take action now that will move you towards your goals. Develop a sense of urgency in your life.” – H. Jackson Brown, Jr.
“Discipline is the bridge between goals and accomplishment.” – Jim Rohn
“Your ability to communicate is an important tool in your pursuit of your goals, whether it is with your family, your co-workers, or your clients and customers.” – Les Brown
“We are built to conquer environment, solve problems, achieve goals, and we find no real satisfaction or happiness in life without obstacles to conquer and goals to achieve.” – Maxwell Maltz
“The best executive is the one who has sense enough to pick good men to do what he wants done, and self-restraint to keep from meddling with them while they do it.” – Theodore Roosevelt
“High sentiments always win in the end. The leaders who offer blood, toil, tears and sweat always get more out of their followers than those who offer safety and a good time. When it comes to the pinch, human beings are heroic.” – George Orwell
“Never doubt that a small group of thoughtful, concerned citizens can change world. Indeed it is the only thing that ever has.” – Margaret Mead
“If your actions inspire others to dream more, learn more, do more and become more, you are a leader.” – John Quincy Adams
“Do not go where the path may lead, go instead where there is no path and leave a trail.” — Ralph Waldo Emerson
“When the effective leader is finished with his work, the people say it happened naturally.” – Lao Tzu
“No man can stand on top because he is put there.” – H. H. Vreeland
“Leaders who win the respect of others are the ones who deliver more than they promise, not the ones who promise more than they can deliver.”- Mark A. Clement
“What chance gathers, she easily scatters. A great person attracts great people and knows how to hold them together.” – Johann Wolfgang Von Goethe
“A leader is a dealer in hope.” – Napoleon Bonaparte
“One of the things that may get in the way of people … is that they’re not in touch with their passion. If you’re passionate about what it is you do, then you’re going to be looking for everything you can to get better at it.” – Jack Canfield
your passion, not your pension.” – Denis Waitley
“Never follow your dreams. Follow your effort. It’s not about what you can dream of. That’s easy. It’s about whether or not it’s important enough to you to do the work to be ready to be successful in that business.” – Mark Cuban
“There is no greatness without passion to be great, whether it’s the aspiration of an athlete or an artist, a scientist, a parent, or a businessperson.” – Anthony Robbins
“I learned this, at least, by my experiment: that if one advances confidently in the direction of his dreams, and endeavors to live the life which he had imagined, he will meet with a success unexpected in common hours.” – Henry David Thoreau
“Follow your passions, believe in karma, and you won’t have to chase your dreams, they will come to you.” – Randy Pausch
“Whatever you can do or dream you can, begin it. Boldness has genius, magic, and power in it.” – Johann Wolfgang von Goethe
“By recording your dreams and goals on paper, you set in motion the process of becoming the person you most want to be. Put your future in good hands – your own.” – Mark Victor
“A strong passion for any object will ensure success, for the desire of the end will point out the means.” – William Hazlitt
“During a negotiation, it would be wise not to take anything personally. If you leave personalities out of it, you will be able to see opportunities more objectively.” – Brian Koslow
“Negotiation in the classic diplomatic sense assumes parties more anxious to agree than to disagree.” – Dean Acheson
“The most difficult thing in any negotiation, almost, is making sure that you strip it of the emotion and deal with the facts.” – Howard Baker
“This is a classic negotiation technique. It’s a gentle, soft indication of your disapproval and a great way to keep negotiating. Count to 10. By then, the other person usually will start talking and may very well make a higher offer.” – Bill Coleman
“Let us never negotiate out of fear. But let us never fear to negotiate.” – John F. Kennedy
“Don’t bargain yourself down before you get to the table.” – Carol Frohlinger
“He who has learned to disagree without being disagreeable has discovered the most valuable secret of a diplomat.” – Robert Estabrook
“You must never try to make all the money that’s in a deal. Let the other fellow make some money too, because if you have a reputation for always making all the money, you won’t have many deals.” – J. Paul Getty
“The most important trip you may take in life is meeting people half way.” – Henry Boyle
“The worst thing you can say is ‘I want $X for this job,’ leaving no opening for negotiation by the other side. Better language is ‘I hope to earn between $X and $X.’ That gives the other party more flexibility.” – Bill Coleman
“If you come to a negotiation table saying you have the final truth, that you know nothing but the truth and that is final, you will get nothing.” – Harri Holkeri
“If you are planning on doing business with someone again, don’t be too tough in the negotiations. If you’re going to skin a cat, don’t keep it as a house cat.” – Marvin Levin
“Never forget the power of silence, that massively disconcerting pause which goes on and on and may last induce an opponent to babble and backtrack nervously.” – Lance Morrow
“The single and most dangerous word to be spoken in business is no. The second most dangerous word is yes. It is possible to avoid saying either.” – Lois Wyse
“A negotiator should observe everything. You must be part Sherlock Holmes, part Sigmund Freud.” – Victor Kiam
“Diplomacy is the art of letting someone else have your way.” – Sir David Frost
“Anger can be an effective negotiating tool, but only as a calculated act, never as a reaction.” – Mark McCormack
“It’s a well-known proposition that you know who’s going to win a negotiation; it’s he who pauses the longest.” – Robert Court
“Place a higher priority on discovering what a win looks like for the other person.” – Harvey Robbins
“The truth is, unless you let go…unless you forgive the situation, unless you realize the situation is over, you cannot move forward.” – Steve Maraboli
“Whenever you make a mistake or get knocked down by life, don’t look back at it too long. Mistakes are life’s way of teaching you. Your capacity for occasional blunders is inseparable from your capacity to reach your goals. No one wins them all, and your failures, when they happen, are just part of your growth. Shake off your blunders. How will you know your limits without an occasional failure? Never quit. Your turn will come.” – Og Mandino
“There is no failure except no longer trying.” – Elbert Hubbard
“I have not failed. I’ve just found 10,000 ways that won’t work.” – Thomas Edison
“Success is not final, failure is not fatal: it is the courage to continue that counts.” – Winston Churchill
“You must make a decision that you are going to move on. It won’t happen automatically. You will have to rise up and say, ‘I don’t care how hard this is, I don’t care how disappointed I am, I’m not going to let this get the best of me. I’m moving on with my life.” – Joel Osteen
“Only as high as I reach can I grow, only as far as I seek can I go, only as deep as I look can I see, only as much as I dream can I be.” – Karen Ravn
“To accomplish great things, we must not only act, but also dream; not only plan, but also believe.” – Anatole France
“Success is not final, failure is not fatal: it is the courage to continue that counts.” – Winston Churchill
“Reach high, for the stars lie hidden in your soul. Dream deep, for every dream precedes the goal.” – Pamela Vaull Starr
“Only those who will risk going too far can possibly find out how far one can go.” – T.S. Eliot
“Goals are dreams with deadlines.” – Diana Scharf Hunt
“Man cannot discover new oceans unless he has the courage to lose sight of the shore.” – Andre Gide
“Crystallize your goals. Make a plan for achieving them and set yourself a deadline. Then, with supreme confidence, determination and disregard for obstacles and other people’s criticisms, carry out your plan.” – Paul J. Meyer
“Goals are a means to an end, not the ultimate purpose of our lives. They are simply a tool to concentrate our focus and move us in a direction. The only reason we really pursue goals is to cause ourselves to expand and grow. Achieving goals by themselves will never make us happy in the long term; it’s who you become, as you overcome the obstacles necessary to achieve your goals, that can give you the deepest of most long-lasting sense of fulfillment.” – Anthony Robbins
“You are never too old to set another goal or to dream a new dream.” – C.S. Lewis
“Your time is limited, so don’t waste it living someone else’s life. Don’t be trapped by dogma – which is living with the results of other people’s thinking. Don’t let the noise of other’s opinions drown out your own inner voice. And most important, have the courage to follow your heart and intuition. They somehow already know what you truly want to become. Everything else is secondary.” – Steve Jobs
“The future belongs to those who believe in the beauty of their dreams.” – Eleanor Roosevelt
“People often say that motivation doesn’t last. Well, neither does bathing – that’s why we recommend it daily.” – Zig Ziglar
“Success means having the courage, the determination, and the will to become the person you believe you were meant to be.” – George Sheehan
“For last year’s words belong to last year’s language and next year’s words await another voice.” – T.S. Eliot
“Be at war with your vices, at peace with your neighbors, and let every new year find you a better man.” – Benjamin Franklin
“Today’s patience can transform yesterday’s discouragements into tomorrow’s discoveries. Today’s purposes can turn yesterday’s defeats into tomorrow’s determination.” – William Arthur Ward
“Do not lose hold of your dreams or aspirations. For if you do, you may still exist but you have ceased to live.” – Henry David Thoreau
“Go confidently in the direction of your dreams. Live the life you have imagined.” – Henry David Thoreau
“To dream anything that you want to dream. That’s the beauty of the human mind. To do anything that you want to do. That is the strength of the human will. To trust yourself to test your limits. That is the courage to succeed.” – Bernard Edmonds
“Through perseverance many people win success out of what seemed destined to be certain failure.” – Benjamin Disraeli
“I do not think there is any other quality so essential to success of any kind as the quality of perseverance. It overcomes almost everything, even nature.” – John D. Rockefeller
“If you want to be successful in a particular field or endeavor, I think perseverance is one of the key qualities. It’s very important that you find something that you care about, that you have a deep passion for, because you’re going to have to devote a lot of your life to it.” – George Lucas
“A little more persistence, a little more effort, and what seemed hopeless failure may turn to glorious success.” – Elbert Hubbard
“Life is not easy for any of us. But what of that? We must have perseverance and above all confidence in ourselves. We must believe that we are gifted for something, and that this thing, at whatever cost, must be attained.” – Marie Curie
“Life is a challenge, meet it! Life is a dream, realize it! Life is a game, play it! Life is love, enjoy it!” – Sri Sathya Sai Baba
12 Great Motivational Quotes for 2014 BY GEOFFREY JAMES
At the start of every year, I create a list of quotes to guide and inspire me for the next 12 months. Here are the quotes I've selected for 2014:
- "A gem cannot be polished without friction, nor a man perfected without trials."
Seneca
- "Don't go around saying the world owes you a living. The world owes you nothing. It was here first."
Mark Twain
- "Enthusiasm, backed up by horse sense and persistence, is the quality that most frequently makes for success."
Dale Carnegie
- "It doesn't matter whether the Dow is 5000 or 50,000. If you're an entrepreneur, there is no bad time to start a company."
Guy Kawasaki
- "Opportunities to find deeper powers within ourselves come when life seems most challenging."
Joseph Campbell
- "The problem with competition is that it takes away the requirement to set your own path, to invent your own method, to find a new way."
Seth Godin
- "You are your greatest asset. Put your time, effort and money into training, grooming, and encouraging your greatest asset."
Tom Hopkins
- "It is only necessary to have courage, for strength without self-confidence is useless."
Casanova
- "If money is your hope for independence you will never have it. The only real security that a man will have in this world is a reserve of knowledge, experience, and ability."
Henry Ford
- "People who are unable to motivate themselves must be content with mediocrity, no matter how impressive their other talents."
Andrew Carnegie
- "If you have no confidence in self, you are twice defeated in the race of life. With confidence, you have won even before you have started."
Cicero
- "It is not the strongest of the species that survives, nor the most intelligent that survives. It is the one that is the most adaptable to change."
Charles Darwin
Like this post? If so, please also share your own favorite quote here.
Friday, January 3, 2014
10 Inspirational Quotes for Language Learners | Voxy Blog
source:
http://voxy.com/blog/index.php/2011/04/inspirational-quotes-for-language-learners/
http://voxy.com/blog/index.php/2011/04/inspirational-quotes-for-language-learners/
Do you – or your students – need some extra motivation when it comes to language learning? Even though most of us will agree that it pays to be bilingual, it can be difficult to remain optimistic when the journey to multilingualism feels like a never-ending road trip with countless dead ends.
The following quotes are a simple reminder that learning another language opens our minds and can lead to unforeseen opportunities.
Do you have another quote to add to this list? Share it with us in the comments section below!
❝If you talk to a man in a language he understands, that goes to his head. If you talk to him in his own language, that goes to his heart.❞
‒Nelson Mandela
‒Nelson Mandela
❝One language sets you in a corridor for life. Two languages open every door along the way.❞
‒Frank Smith
‒Frank Smith
❝The limits of my language are the limits of my world.❞
‒Ludwig Wittgenstein
‒Ludwig Wittgenstein
❝Learn everything you can, anytime you can, from anyone you can; there will always come a time when you will be grateful you did.❞
‒Sarah Caldwell
‒Sarah Caldwell
❝Learning is a treasure that will follow its owner everywhere.❞
‒Chinese Proverb
‒Chinese Proverb
❝You can never understand one language until you understand at least two.❞
‒Geoffrey Willans
‒Geoffrey Willans
❝To have another language is to possess a second soul.❞
‒Charlemagne
‒Charlemagne
❝Those who know nothing of foreign languages know nothing of their own.❞
‒Johann Wolfgang von Goethe
‒Johann Wolfgang von Goethe
❝Language is the road map of a culture. It tells you where its people come from and where they are going.❞
‒Rita Mae Brown
‒Rita Mae Brown
❝Language is the blood of the soul into which thoughts run and out of which they grow.❞
‒Oliver Wendell Holmes
‒Oliver Wendell Holmes
Top 10 Marketing Strategies For Small Businesses
#1 Be able to describe what you do/what you are in one clear sentence. Donald Trump is correct, that elevator speech is really important. Ask a friend or colleague to give you an honest evaluation of your description. Does it give the listener a basic understanding of what you do? If not, make it a priority to work on it. Before someone can decide if they may need your product or service they must first understand what you’re saying.
#2 Be UNIQUE in ALL that you do. Don’t just give it lip service. If you’ve decided to adopt a unique approach to make your business memorable (tagline, business signature, giveaway, mascot, illustration, photo, color scheme, etc) be sure to use it consistently in your marketing efforts. It should become part of your brand.
#3 Use your mission statement as a filter for all that you do. Once you’ve clearly decided what your marketing goals, strategies, targets and tactics ARE, it should be easy to identify those things that DON’T fit. For example, if you have identified the best marketing vehicles to reach your customer then it’s very easy to say “no” to those salespeople offering you marketing opportunities that don’t fit your plan.
#4 Don’t jump-process….Discover your target market and your points of differencebefore you start marketing. Your printed collateral materials, Web site, and advertising will be much more effective and less expensive to produce if you have your marketing strategy established first. Then you’re simply following your plan in all that you do. Avoid the “shotgun” approach or “reactive” marketing.
#5 Give back to the community…strategically. There are so many great causes and organizations out there and you can’t do everything. So, pick the ones that will best position you with your target market.
#6 Network efficiently and effectively. If you don’t feel that you are a competent networker, now is the time to learn how to be or hire someone that is. Enough said.
#7 Remember that inconsistent advertising is wasted money. A prospective customer must be exposed to the same message in the same way numerous times before they are ready to entertain a buying decision. Pick an advertising vehicle where you can afford to have an ongoing and consistent presence.
#8 If you do trade shows, have a plan and work the plan. Companies participate in trade shows for a variety of reasons. Unless you have a success plan, you won’t know if it worked.
#9 Look for ways to establish yourself as an expert in your field. Speaking engagements, publication articles and volunteer leadership roles can all help label you as an expert in your field.
#10 Keep all marketing communications clear, brief and focused…Did I mention brief? Enough said.
---Source:
http://www.melissadata.com/enews/marketingadvisor/articles/0808d/1.htm
#2 Be UNIQUE in ALL that you do. Don’t just give it lip service. If you’ve decided to adopt a unique approach to make your business memorable (tagline, business signature, giveaway, mascot, illustration, photo, color scheme, etc) be sure to use it consistently in your marketing efforts. It should become part of your brand.
#3 Use your mission statement as a filter for all that you do. Once you’ve clearly decided what your marketing goals, strategies, targets and tactics ARE, it should be easy to identify those things that DON’T fit. For example, if you have identified the best marketing vehicles to reach your customer then it’s very easy to say “no” to those salespeople offering you marketing opportunities that don’t fit your plan.
#4 Don’t jump-process….Discover your target market and your points of differencebefore you start marketing. Your printed collateral materials, Web site, and advertising will be much more effective and less expensive to produce if you have your marketing strategy established first. Then you’re simply following your plan in all that you do. Avoid the “shotgun” approach or “reactive” marketing.
#5 Give back to the community…strategically. There are so many great causes and organizations out there and you can’t do everything. So, pick the ones that will best position you with your target market.
#6 Network efficiently and effectively. If you don’t feel that you are a competent networker, now is the time to learn how to be or hire someone that is. Enough said.
#7 Remember that inconsistent advertising is wasted money. A prospective customer must be exposed to the same message in the same way numerous times before they are ready to entertain a buying decision. Pick an advertising vehicle where you can afford to have an ongoing and consistent presence.
#8 If you do trade shows, have a plan and work the plan. Companies participate in trade shows for a variety of reasons. Unless you have a success plan, you won’t know if it worked.
#9 Look for ways to establish yourself as an expert in your field. Speaking engagements, publication articles and volunteer leadership roles can all help label you as an expert in your field.
#10 Keep all marketing communications clear, brief and focused…Did I mention brief? Enough said.
---Source:
http://www.melissadata.com/enews/marketingadvisor/articles/0808d/1.htm
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